Size Matters – when building social media communities

size matters 930

Size matters and the community can’t be you and all the voices in your head.

Do Not Listen to This Podcast · Size Matters when building social media community


In today’s audio adventure, we’re cracking the code on why the size of your squad can make or break your social media success. Whether you’re a content creator, a social butterfly, or just curious about digital dynamics, this is one conversation you can’t afford to scroll past!

What’s Buzzing in this Episode:

  • Roger’s golden rules from the improv stage and how they’re shaping the social space.
  • A candid look at why your core community fans are your real rockstars.
  • The sweet spot between a crowd and a clique: find your perfect community size.
  • Heartfelt thanks and a sneak peek at who gets the mic next on our show.

💬 Quotes to Whet Your Audio Appetite:

  • “Community size matters… you’re looking for people that are supportive.”
  • “Engagers are the lifeblood of creation… why create if there’s no one to appreciate?”
  • “Seek a community that’s just the right mix – not too critical, not overly positive.”

Embracing Diversity:

  • We’re spinning the wheel of diversity with insights on building a vibrant, varied listener base that brings more to the table than just applause.

As a token of our appreciation, this episode is wrapped with Roger’s gratitude for our listeners and a fun peek into the criteria for future guests.

Guide for this episode

  • 00:00 – Introduction and gratitude for listener support.
  • 00:30 – Mention of community size as a recurring topic.
  • 01:00 – The role of community in motivating social media engagement.
  • 01:12 – The importance of engagers in social media.
  • 01:30 – Roger’s rules from his improv acting classes and the impact of class size on expression.
  • 02:18 – Ideal group size dynamics.
  • 02:59 – Qualities of a supportive community.
  • 03:30 – Building a foundational community for larger success.
  • 04:00 – Thanks to listeners and guests, and criteria for being a guest.
  • 04:30 – Conditions for guests on the podcast.
  • 05:00 – The importance of a diverse community.
  • 05:30 – Encouragement of diversity within the community.
  • 06:00 – Concluding remarks and anticipation for the holiday season and the year 2024.

Episode Notes

The podcast episode titled “Size Matters” from the series “Do Not Listen to this Podcast” hosted by Roger, delves into the importance of community size, particularly in the context of social media engagement and content creation. Roger shares his experiences from teaching improv acting classes, specifically how the size of a class affects individual expression and group dynamics. He discovered that a class size of about 16 to 20 people was ideal, as larger groups tended to become cliquey and less conducive to open communication.

Roger emphasizes the value of having a supportive community that provides balanced feedback, neither overly critical nor excessively positive. This core community is vital as a foundation for building a larger fan base or customer base. He also expresses gratitude to his listeners and guests, and sets criteria for future guests on his show: either they have known him personally for over a year, or they come recommended by a previous guest.

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